For more than 30 years, we’ve worked with and for registered nurses; and we’d love to share with you the loyalty, compassion, dedication and professionalism of each one of our unique audience members. With our reach, that would take a really long time, so here’s a brief look at what research tells us.
RNs are INFLUENTIAL
Nurses have been ranked the #1 most trusted profession in Gallup Polls for 13 consecutive years.
Nursing is the nation’s largest healthcare profession. More than 2.6 million RNs are actively licensed and employed in nursing.
92% of nurses are female and responsible for making family decisions.
One-quarter of nurses report an annual household income of $100,000-$150,000.
RNs are COMMITTED
One-quarter of nurses have worked in their profession for more than 20 years.
Nurses are eager learners. more than half of the RN workforce holds a bachelor’s degree or higher.
Nurses seek learning opportunities. nearly half of RNs intend to become certified in a specialty.
All RNs will be called upon to play a fundamental role in a transforming U.S. healthcare system.